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Learn the most effective process for Image Optimization

Images are easy to optimize. The most effective way to do this is to make sure one understands the process of why it is important. Here's an example with one of the websites we work with. The Online Music Guild is a company that coaches music online. Their website is quite complex and it was built to generate leads, sell monthly subscriptions, blog...

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Why you should optimize images like a professional!

Welcome to Katana. If you're here you are probably trying to improve your  website's user experience. There's a very easy way to know if your images are the problem: If your page takes more than 5 seconds to load, the large majority will stop using it. At Katana we do this for all our websites.  Before you continue reading, please go...

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Why should I blog?

Blogging has become not only a way of personal journaling but also an important marketing tool for entrepreneurs, organizations and businesses.  Writing is an art, and blogging helps you become a better writer while allowing feedback from viewers.  It can be personal, or it can be shared with the public.  Blogs which are acting as ma...

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What is a website?

A website is a group of centrally connected web pages, presented to the viewer in an easily accessible way.  These webpages are all related and can contain text, images and multi-media files.   All websites enabled through the Internet constitute the World Wide Web (WWW). The first website was created August 6, 1991, a...

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Will SEO make a difference in my business revenue?

Measuring the ROI in your SEO is not as easy as it should be. You probably already know that your business needs measurable and tangible data to make reasonable decisions. In most areas of your business, it's easy to see your revenue. You know which products/services get the most sales. In other words, you know your margins. But when it comes ...

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